YOU CAN PLAY THE VIDEO IN THE BANNER

Project:
This webdesign is created for STUDIO FLØR in collaboration with a web developer at my current work at Web-koncept.

Tool used for this design:
WordPress is utilized to create this website.

The purpose of the web design:
The process began with a Teams meeting with the customer, (Stine) from Studio Flør, where we defined the brand identity, focusing on minimalism, simplicity, style, purity, and creativity. Fonts and colors were chosen to be neutral and consistent with this aesthetic.

Together with the web developer, I created a clean one-page homepage and subpages with light backgrounds, clear spacing, and minimal text, allowing the client’s floral images to take center stage.

After launch of the website, a few refinements were made, which is why the current site differs slightly from the banner video above. To highlight the development, I have therefore included both versions.

The changes were made with the goal of modernizing the website and highlighting the client’s projects even more, using bolder and more impactful fonts than in the previous design. https://www.studiofloer.dk/

Visual identity card

STUDIO FLØR

To the right is a visual identity card I created for the latest version of the website. It was designed to provide an overview of how we could best reflect STUDIO FLØR’S brand identity on the website.